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Electric Vehicles
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Europe

Europcar warns business driver EV sentiment has not improved significantly in 2026

By Eve

Europcar reports that in Q3, 40.59% of business drivers still saw cost as a barrier to their employer switching to EVs, down slightly from 41.03% in Q1. Charging concerns were cited by 29.13%, level with Q1, while a lack of understanding of EV ownership rose to 18.9% in Q3 from 14.9% in Q2. Choice and availability of models was a barrier for 14.06% (13.49% in Q1), and resistance from employers or employees for 11.24% (10.77% in Q1).

Why it matters

Charging worries holding steady at 29.13% of business drivers suggests fleet demand for dependable, well-located charging remains unproven in the minds of many decision makers. CPOs and procurers targeting fleet customers may need to pair hardware and network offers with education and ownership support, given the rise in those citing a lack of understanding.

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Original title
“Business driver EV sentiment not improving, warns Europcar”
Published
9 November 2026

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