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MFG extends 20p per kWh discount on ultra-rapid charging for app users
Motor Fuel Group has extended a 25% discount on ultra-rapid charging, reducing prices from 79p to 59p per kWh for MFG Connect App customers. The operator currently runs more than 1,000 devices (150kW to 400kW) across nearly 600 locations, including 300 chargers at Morrisons forecourts. MFG plans to invest £400 million by 2030 to deploy over 3,000 ultra-rapid chargers across 500 sites.
Why it matters
The pricing move and £400 million capital commitment signal aggressive expansion by the UK's largest forecourt operator, intensifying competition for ultra-rapid charging contracts at retail and motorway sites. Procurement teams and site hosts should note MFG's scale ambitions and willingness to use promotional pricing to build customer loyalty during network buildout.