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AITO to launch four luxury electric SUVs in Europe in autumn 2027 after selling 426,000 vehicles in China in 2025
Chinese brand AITO, developed by Seres with Huawei technology, announced at the 2026 Paris Motor Show it will enter Europe in autumn 2027 with four premium electric SUVs: the AITO 9, 8, 7 and 6. The brand sold 426,000 vehicles in China in 2025, outselling any other local luxury marque. AITO is pursuing European WVTA homologation, targeting five star Euro NCAP ratings under the 2026 protocol, and has committed to GDPR compliance, while planning to localise powertrains, voice commands, driver assistance and automated parking with partners, plus establish an aftersales network.
Why it matters
A new premium EV entrant with significant Chinese sales volume will require charging infrastructure partnerships and aftersales support across Europe, creating procurement opportunities for CPOs and service providers. The explicit GDPR commitment and localisation strategy, including automated parking partnerships, signals potential collaboration openings in the charging and mobility services sector.